Letizia Elia - a city reinvents itself

At the ibex fairstay training and networking day on January 16, 2024, Letizia Elia will show what happens when a tourism destination is suddenly forced to adapt its strategy from business tourism to individual tourism. How can this change be implemented sustainably? From business to individual tourism The last few years have been challenging for the city of Basel. Individual business tourism and the [...]
Jan Pyott - from top athlete to hotelier

In his presentation at the ibex fairstay training and networking day on January 16, 2024, Jan Pyott will discuss how his career as a top triathlon athlete has prepared him for everyday life as a hotelier. What are the differences between these two worlds, or are there even more similarities than you might realize at first glance? Jan Pyott [...]
Pascal Schorno - Sustainable hotel on a greenfield site

Pascal Schorno has been running Berglodge37 as "hut manager" and operations manager since June 2023. The mountain oasis in the mountains of Uri was built by Martin Reichle, a prudent entrepreneur in the technology sector. In this presentation at the ibex, you can find out which values the two of them incorporate into the hotel concept from their entrepreneurial activities and where they repeatedly come up against [...]