Over 130 establishments have already been awarded the leading Swiss sustainability label ibex fairstay. But what makes ibex fairstay so special? Here are the 10 most important reasons why more and more establishments are opting for ibex fairstay.
1. more than 25 years of experience
ibex fairstay offers a wealth of experience from over 25 years of company history. The holistic approach includes five sustainability dimensions, spans all departments and accompanies the entire customer journey.
2. saving resources = saving money
With a clear analysis of resource consumption, the member companies identify the relevant opportunities to save valuable resources and therefore also money. The ibex fairstay label supports the responsible use of our planet.
3. friendly and competent support
The ibex fairstay office team received an excellent rating of 3.6 out of 4 stars in a member survey. The member companies praise the friendliness and competent support of the employees and are pleased with the rapid assistance with any questions.
4. find and retain skilled workers
Skilled workers and young talents are increasingly interested in sustainability, both privately and professionally. Employees today want to identify with their employer and prefer committed companies. Involving the team in this topic also increases motivation.
5. demand for sustainable travel offers is increasing
The desire of guests for more sustainable travel offers is increasing, as is very clear in the international survey conducted by Booking.com in 2023. 65% of travelers say that they feel better if their accommodation has a sustainability certification.
6. little bureaucracy
There is no excessive and unnecessary bureaucracy with ibex fairstay. The tool respects Swiss law and, as a Graubünden-based company, is very familiar with the Swiss culture and tourism landscape. It deliberately dispenses with heavy documentation and mandatory criteria.
7. solution orientation
Certification with ibex fairstay combines a solid assessment of the current situation and efficient solutions in one. The comprehensive catalog of measures offers concrete, practical ideas for sustainable business management.
8. the commitment becomes visible
With the ibex fairstay label, achieved goals can be proven by verifiable data. This strengthens authenticity and creates credible communication. With the certification, the business is also recognized for Swisstainable Level III - Leading.
9. sustainability label - from "nice to have" to standard
More and more guests are exclusively booking accommodation with proven sustainability efforts. This trend is particularly noticeable among business guests. Accommodation providers would do well to position themselves clearly today.
10. responsible tourism and a clear conscience
The more than 130 ibex fairstay members act as role models. Their actions help to ensure that future generations will also experience the quality of our tourism offers with intact nature, authentic culture and high recreational values.
Are these reasons convincing - or would you like more information? Visit us at the ibex fairstay stand 14 at the Hospitality Summit from June 18-19, 2025 in Hall 550 in Zurich Oerlikon.
The Hospitality Summit, the hospitality congress for decision-makers, brings together more than 1500 committed managers, innovative hosts, motivated experts and strong partners over two days. More information.
Have you not planned a visit to the Hospitality Summit? No problem, get in touch with us, we will be happy to advise you individually. Here you can directly personal appointment for a telephone or online meeting.